Naina Panemanglor

Director

Naina Panemanglor is a writer, filmmaker and storyteller who finds inspiration in the lives of ordinary people. With a keen observational eye, she brings stories alive by drawing attention to the little moments that tend to go unnoticed.

Born and raised in Pune, Naina worked in the advertising industry for 2 years before moving into direction. She joined the London Film School in 2010, keen to sharpen her technical skills and to learn the art of storytelling through moving images. On her return to India, Naina worked on several critically acclaimed Independent Feature Films like ‘Umrika’ and ‘Masaan.’ Her own short films, ‘Maya’ and ‘Odh’ have been selected for various international film festivals including the Satyajit Ray Foundation’s Short Film Competition at the London Indian Film Festival and the Chicago South Asian Film Festival.

Naina has directed films for clients like Asian Paints, Tata Tea, Twitter and Google. She is also in the process of writing and developing her first feature film.

A story should have a beginning, a middle and an end… but not necessarily in that order.

–
Jean-Luc Godard

HP Printers

HP – Reinvent Learning with Shruti Seth

We experienced the joys of Motherhood through the eyes of Shruti Seth on this film. Sweet anecdotes, a great attention to the little details and the ever versatile HP printer helped recreate the special relationship between Shruti and her daughter. What made this film extra special was it’s almost all women crew!

Tata Tea

How to make a perfect cup of tea

Originally envisioned as a simple product demo, we scripted in some romance and a sunny weekend vibe to give this film a memorable twist. Oh, and the budget? That’ll make you smile too.

Asian Paints

Living Stylishly Promo

10 films shot over two days, throw in some paint and a little madness, and you got the Asian Paints Live Stylishly series of films. The only way to pull this off was to ensure it was planned to the T. And we managed to finish up, before the shift ended!

Asian Paints

Tablescapes

10 films shot over two days, throw in some paint and a little madness, and you got the Asian Paints Live Stylishly series of films. The only way to pull this off was to ensure it was planned to the T. And we managed to finish up, before the shift ended!

Twitter

Every Character Matters – Pre Event

We had a real ball chasing Twitter Creators around Mumbai for this film all while getting the real taste of delicious food, some beautiful melodies, learning about the latest styles and laughing our heads off.

When the melody & lyrics of my first song “Bebasi” as a Singer Song-writer came alive visually & met the vision that I had… I realized that Naina has a unique talent. Not only did she understand the soul of our music she expressed it in a way that was aesthetic, subtle & tasteful.

Samira Koppikar
Musician

Twitter

Every Character Matters – Post Event

We had a real ball chasing Twitter Creators around Mumbai for this film all while getting the real taste of delicious food, some beautiful melodies, learning about the latest styles and laughing our heads off.

Samira Koppikar

Bebasi

The music video for Bebasi was made by largely by an All Women crew. From the cinematographer (Maulshri Singh), the Art director (Purvisha Peshwe) and the Line Producer (Priyanka Bhuyan) and finally the singer herself, Samira.

Personal

Odh

As the two primary characters in this film were child actors, we spent over 6 days in rehearsals to develop the bond that finally comes alive in the film. Odh was essentially a road film. On a tiny budget we carted a crew and cast of 30 people to 3 vastly different locales around Maharastra. The film was shot over 6 days on 16mm film.

Personal

Maya

Minus the two shots of the steam engine, this film was shot completely inside a studio in London. A crew of 6 built the sets from scratch. We used Back projections along with lighting effects to create a sense of movement. We were also lucky enough to shoot a real steam engine. Maya was shot on 35mm Black and white film.

Japalouppe

Horsing Around

200 participants, 100 horses, 33 events and tonnes of action all covered over 3 days of exhilarating competitions. This film was directed, shot and edited by Naina Panemanglor.

Better Photography Competition

She’s a Mercedes

For the Better Photography competition. Shot over a day at the Japalouppe Equestrian Centre, Talegaon.

Laurence King Publishing

Bubble writer

It took 4939 stills to make up the bubble writer film. This was alongside more than 100 different sketches, 30 different kinds of stationery, 10 hours of shooting and 6 sets of hands. Editing this was a breeze.